Past clients include companies like yours

This is why you aren’t getting more paying users??


You have a conversion problem!


Problem #1


“OMG, so much traffic, only a handful of signups”

You spend a lot of money driving traffic to your website.

A visitor lands on your website dying for a cure.

Your app is the CURE!!!

But your messaging isn’t clear; it’s confusing.

Not sure you can help, your visitor leaves your site and finds clearer messaging that speaks to his pain

on your competitor’s website.

Your money? POOF!

For all the $$$ you spend, you don’t get enough free trial signups to justify your investment.



Problem #2


“Argh! I’m getting free trial signups, but no one is paying”


Users go through your trial.

They don’t realize the value of your app in their lives.

Your trial users don’t convert.

Then you’re left with a big list of expired free trial users who keep getting “20% discount” emails.

Those emails aren’t going to get you more happy, paying users.



Low conversions = Low MRR

I understand.

It’s been hard getting your app to this point.

But are you going to continue mucking around, trying to work this stuff out?

Or would you like to shave months off by working with a professional?

Hi, I’m Ben – The SaaS Copywriter.

I help SaaS, fintech, and software companies make more money.

Work with me

When you and I work together, you can expect:

1. Web copy that converts

The second anyone hits your website, they’re not confused. They know what you do and how you can help.

More visitors sign up for a free trial

People recommend you to others

You’re actually proud to show your site off

Work With Me

Ben is a stellar collaborator and storyteller.
He takes an intentional approach to writing copy, using clear processes, research, and common sense, and he then adds in a creative touch to deliver compelling stories and calls to action.
Ben clearly and confidently communicated his approach, and how the copy was designed to elicit certain reactions and behavior from the audience. He was also flexible and collaborative when outside ideas were brought into the mix, and after a quick review and brainstorming session, we had the exact copy we were after, plus much more.
If you need to tell a story, convey emotion, or motivate your audience to act, Ben is your guy. You’ll love working with him.

Alex Wunderlich
Director of Growth, Clockwork

2. Email copy that sells

Your trial users come to understand the value of your app in their lives and are willing to pay for it.

More free trial users convert to paid

Paying users send referrals your way

More people open and engage with your emails

Work With Me

Ben is an outstanding SaaS email copywriter.

When I met him, our email open rates were in the 10% range. Not for long. He worked his magic and the very first email he wrote (the welcome email to my SaaS product) got an open rate of 59.3%.

His click rates are also impressive. 13.6% is well beyond what I was getting. And well above the industry average. But that’s what he got us.

He’s not just about results. He’s a true professional. Totally dedicated to his process, he set us up on a 90-minute call and extracted all the information he needed for the project. His copy is killer, unlike anything I’ve seen

Roi Anaki
Founder, IGHero